MINI India has launched the all-new MINI 3-Door Hatch, the all-new MINI Convertible and the all-new MINI John Cooper Works Hatch in India today. This all-new MINI range is said to be available in petrol engines as Completely Built-up Units (CBUs). The fresh Range of cars also introduce MINI’s new brand campaign called “BIG LOVE”
Mr. Vikram Pawah, President, BMW Group India said, “Since inception, authentic design, unique style and driving fun are timeless qualities that distinguish the iconic MINI. 20 years after the launch of the modern MINI, the latest model generation continues to reinvent itself all over again and amplifies its emotional design, go-kart feel and clever functionality. We are delighted to offer our customers in India a completely new range of MINI products with the launch of the new MINI Countryman in March and now the all-new MINI 3-Door Hatch, all-new MINI Convertible and the all-new MINI John Cooper Works Hatch. This significantly strengthens the exceptional position of MINI within the premium small car segment in India.”
The all-new MINI 3-Door Hatch, the all-new MINI Convertible and the all-new MINI John Cooper Works Hatch step into the next stage of evolution by getting a complete makeover, an enhanced standard profile and a simplified offer structure, personifying MINI’s love for fun-filled driving and passion for agile handling with a modern design. The new generation cars also introduce MINI’s new Brand Campaign ‘BIG LOVE’, that captures its spirit of celebrating individuality while also embracing diversity - “We’re all different but we’re pretty good together. BIG LOVE.”
The MINI 3-Door Hatch and MINI Convertible are powered by the latest TwinPower Turbo Technology. The 2-litre 4-cylinder petrol engine renders a peak output of 192 hp and a maximum torque of 280Nm at 1,350 - 4,600 rpm. The MINI 3-Door Hatch sprints from 0-100km/h in 6.7s while the Convertible takes 7.1s for the same. The MINI John Cooper Works Hatch is powered by a 2.0 liter, 4-cylinder TwinPower Turbo engine that can hit 100 km/h in 6.1s, accompanied by a peak output of 231hp and maximum torque of 320Nm at 1,450 – 4,800 rpm. The Mini 3-Door Hatch and Convertible feature a 7-Speed Double Clutch Steptronic Transmission; while the MINI JCW Hatch possesses the 8-Speed Double Clutch Steptronic Sport Transmission along with paddle shifters.
MINI offers three different driving modes for the driver to choose from each of them focused on comfort, sportiness or efficiency respectively. To the standard MID mode, MINI additionally offers a choice of SPORT and GREEN mode. The Driver Assistance Systems includes Cruise Control, Park Assistant, Rear View Camera and Head-up Display.
Test Drives and Bookings are open at all MINI authorized Dealers and online. MINI will now offer its latest range of products in the premium compact car segment in India. The ex-showroom prices of the petrol engine variants offered are as follows:
• The all-new MINI 3-Door Hatch - ₹ 38,00,000
• The all-new MINI Convertible - ₹ 44,00,000
• The all-new MINI John Cooper Works Hatch - ₹ 45,50,000
We are excited to see different colors of MINIs on the road. Are you? Comment below.